CRUNCH OUT DAVID BARTON IN: almost double price differential
Crunch on Christopher St NYC [image left-not our design] is being replaced by a new David Barton gym aesthetic [image right]
interesting study in pricing and competition, both brands have multiple locations however David Barton's membership fee of $125 is almost double that of Crunch at a $69 range...
looking at the pictures I would venture to say that good design, what else would I say lol, plays a role in generating higher membership fees...fact is, you bet it does....
Crunch on Christopher St NYC [image left-not our design] is being replaced by a new David Barton gym aesthetic [image right]
interesting study in pricing and competition, both brands have multiple locations however David Barton's membership fee of $125 is almost double that of Crunch at a $69 range...
looking at the pictures I would venture to say that good design, what else would I say lol, plays a role in generating higher membership fees...fact is, you bet it does....
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